Will Conway

The Urgency of Digital Organizing: Part 2, Empowering Activists with Leadership

For those campaigns, PACs and parties that opt to use technology not just to better optimize persuasion efforts but to actually build meaningful relationships at scale, a whole slew of traditional campaign pitfalls cease to exist. Because these organizations are no longer siloing information about supporter/voter interactions in different technologies, and instead housing information in one central engagement tool, they are able to see a far more complete, cohesive picture of each potential supporter or voter.

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